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The Alexa Rank is calculated and provided by Alexa.com as a numeric popularity ranking for websites, with a ranking of 1 being the most popular. A site's Alexa rank is based on estimates of traffic and visitor engagement over a period spanning the last 3 months and serves as a useful metric for judging a website's overall popularity in relation to all other currently live websites. Our free Alexa Rank Checker is a fast way to find out the Alexa rank of your own website or any other site. Simply enter the URL (domain name) you wish to check, whether it's your own site or other sites in your business's niche. We recommend checking your Alexa Rank regularly so you can learn whether your site is increasing or decreasing in popularity over a period of time.